Five things Old Media Still Don't Get About the Web

Love this. I am absolutely gobsmacked how people like Rupert Murdoch, who really should know better, think that everyone will start paying for internet news on Fox. Everything he knows about the world tells him he is correct. This means he doesn't get out much.

Here's an excerpt from "Five Things Old Media Still Don't Get About the Web." Read the full article here.

"Earlier this week, the New York Times company forced the iPad Pulse News Reader app to be pulled from the App Store. The reason? It took the Times’ RSS feed and put it inside its own app.

To be clear, the RSS feed in question was a headline, a one-sentence introduction and a link to the full story on the NYT site. That’s it. Worse? Steve Jobs highlighted the app earlier during his WWDC keynote – and the NYT itself wrote a glowing review of the app just a few days before.

As mystifying as the move seems from the outside, it’s yet another sign that established old media entities are still really struggling to understand the web. Time and time again, it feels as if old media companies, rather than embracing the massive potential of the web, seem to shoot themselves in the foot.

So consider this a public service. For all those people out there working in established media, here are five things you still don’t seem to get about the web"